Lyn Mettler
President
Step Ahead Web Strategies
As president, Lyn Mettler oversees all direction for the company and works directly with clients on day-to-day projects. Lyn is also the owner of Mettler Public Relations, a full-service public relations firm which she started in 2005. 
Mettler has worked in public relations and journalism in a variety of capacities for the past 11 years with a special interest in using the Web to market and increase awareness of her clients. Since opening Mettler Public Relations, Lyn has worked with many clients, including I'On Group, European tour company Breakaway Adventures, Wentworth Mansion, Cenegenics South Carolina, Charleston Parks Conservancy, Coastal Classics Interiors and more, securing articles in media outlets such as USA Today, the New York Times, Delta's Sky Magazine, Associated Press and Southern Living.
Prior to starting Mettler Public Relations, Lyn served as account director for E. Boineau & Company, a marketing and public relations firm in Charleston, S.C. She served as media relations coordinator for Indiana University-Purdue University Indianapolis, where she oversaw the creation of the university’s first online newsroom for journalists. She also held the position of community relations coordinator for Borders Books & Music in Indianapolis.
Lyn also has extensive experience as a journalist for both print and television media. Currently a freelance writer, she writes for both Charleston-area and national publications. She was formerly an editor for iParenting Media, which produced the national magazine, Family Energy, and an award-winning Web site for parents, iParenting.com. Lyn also worked in television news as a writer for both the Cincinnati and Indianapolis Fox affiliates and as a member of the production crew at WCBD, the NBC affiliate in Charleston, S.C.
Lyn has served on the public relations committee of Dorchester Habitat for Humanity and provided PR assistance to Pet Helpers, a local animal shelter. She is also active in the Public Relations Society of America and regularly speaks on the topic of Web PR to a variety of organizations throughout South Carolina.
Lyn holds a bachelor's degree in public and corporate communications from Butler University in Indianapolis and a certificate in Web design from Purdue University. She currently lives in Mt. Pleasant, S.C., with her husband and two sons.
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Bud Di Maggio
Vice President of Sales
Step Ahead Web Strategies 
A vice president of sales, Bud Di Maggio oversees all sales activities for the company. In addition to his work with Step Ahead Web Strategies, Bud also co-owns Internet marketing firm the SIMS Agency with partner Simon Ashton. Prior to opening the SIMS Agency in 2004, he served as Sales Manager for five years at Open Vision, an Internet marketing firm in Hilton Head. Bud also worked in the hospitality industry for 13 years at Hilton Hotel Corporation and Omni Hotels in roles that included hotel management, sales and marketing, preparing him to work with many of his current clients, such as Myrtle Beach National, Charming Inns, the Francis Marion Hotel and the Berkley Hotel.
Bud holds a bachelor’s degree in industrial management and marketing Clemson University. A native of California, but raised in upstate New York, he now lives West of the Ashley in Charleston with his wife and their two children. In his free time, Bud enjoys playing golf, and volunteering with the Rotary Club of Charleston and Blessed Sacrament Church where he is a member.
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Simon Ashton
Vice President of Technology
Step Ahead Web Strategies
As vice president of technology, Simon Ashton oversees all technology-related projects for company clients. With more than eight years of experience in Internet marketing, Simon has worked with an extensive range of clients in a variety of industries from travel and recreation to e-commerce and industrial markets.
Simon is also co-owner with partner Bud Di Maggio of the SIMS Agency, which provides a variety of Internet marketing services to clients such as Spiritline Cruises, Absolutely Charleston, the Vacation Company, Charleston New Homes Guide and many more. Prior to founding the SIMS Agency in 2004, Simon worked at Open Vision, an Internet marketing firm in Hilton Head, as director of new technology. Additionally, Simon worked with Overture (previously GoTo), handling pay-per-click marketing and has developed campaigns for many pay-per-click providers, such as Kanoodle, ePilot and FindWhat.
A graduate of the University of Wolverhampton, England, Simon also holds an advanced certificate in search engine marketing from the Academy of Web Specialists. He currently resides in Hilton Head with his wife and two children.
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